It’s a little early in the week for research, but it’s timely so here goes: A study of millions of Facebook users on Election Day 2010 (published just this past September) found that “a special ‘get out the vote’ message, showing each user pictures of friends who said they had already voted, generated 340,000 additional votes nationwide — whether for Democrats or Republicans, the researchers could not determine.”
That’s kind of a huge deal. I know people get really frustrated with super-political Facebook posts, but this is bipartisan. It’s just a reminder to VOTE. If you are eligible to vote in America, you gotta do it. You just must. And now there’s reason to believe that if you post on Facebook that you voted, you might be just the person to convince a friend to vote too. I find it fascinating that in a world where we’re inundated with political ads, presidential news, and phone calls from election volunteers, it’s the simple knowledge that a few of your pals voted that might be the most effective in getting people to the polls. And friends of friends are influenced as well.
So the moral of this story: Tomorrow. Vote. Tell your friends you voted. Don’t be shy, be proud. Election day is awesome.